OmniVision today introduced the OV10810, a 10-megapixel CMOS image sensor built on OmniVision’s highly optimized 1.4-micron OmniBSI pixel architecture. The 1/2.5-inch OV10810 is designed to offer complete convergence between high-resolution still photography and full high-definition (HD) video by combining 10-megapixel burst photography at 30 frames per second (fps) with full 1080p HD video in a native 16:9 aspect ratio.

“The OV10810 is a 10-megapixel image sensor that allows the simultaneous capture of full-frame, 10-megapixel still images and 1080p HD video at 30 frames per second, a unique feature that is exclusive to CMOS technology,” said Devang Patel, senior product marketing manager at OmniVision. “Allowing users to take pictures even while they are recording video is a key feature that bridges the gap between DSC and DVC, giving users the ultimate camera experience. Additionally, the sensor’s 16:9 aspect ratio reflects the increasing popularity of HDTV by capturing photos and video that align with the wide screen displays used in most of today’s TVs, notebooks and smart phones, further enhancing the user experience.”

As a RAW sensor, the OV10810′s integrated programmable scaler enables either 1080p or 720p HD video capture at 30 fps while maintaining full field of view (FOV). At 2.6-megapixel resolution, the sensor operates at 60 fps with pixel binning, maintaining full FOV while offering significantly improved low-light sensitivity. At 5.3-megapixel resolution with cropping, the OV10810 runs at 60 fps.

OmniVision is sampling the OV10810 CMOS sensor and devices based on the new sensor should come to the market in second half of this year.